FUN FACTS ABOUT US
WHAT WE DO
Female founded and managed, since 2014, we’ve been known for our bespoke brand of elegant & creative events. Offering a range of services, from full service planning to month-of coordination, each event is as unique as the people and purpose behind it, and that intention will be felt on the day of.
OUR CLIENTS
Our clients come from around the US to celebrate in the golden state! We’ve planned epic experiences at California wedding venue locations in Sacramento, San Francisco Bay Area, Los Gatos Santa Cruz area, Carmel, Lodi wine region, Winters, Auburn, Nevada City Tahoe area, Walnut Grove, and beyond.
HOW WE STARTED
Our path into events started with ‘Stockmarket’ in late 2014, a dynamic, monthly community festival featuring live music, food trucks, local makers and live art. Stockmarket had a loving, cult following, running strong through the end of 2019.
WHO WE ARE
We’re the dreamers, the doers, the magic makers. We work with purpose, perseverance, positivity (and sometimes literal blood, sweat and tears). We listen, give real advice, and connect the dots, creating the timeline so your day runs smooth. We dance-work while you party.
* CLIENT HI-FIVES *
If there was one review I could give an infinite amount of stars to, it'd definitely be for Goodstock.
Throughout the planning process, Amy and her team have been super open in communicating with us. Imagine working with your BFFs and getting so much done. That's what working with Goodstock felt like and they were SO organized. - Lori P.
MEET THE TEAM
AMY SIEFFERT | CEO & EVENT MANAGER
A dreamer. A doer. Amy believes in details, determination, passion & purpose. Nearly 3 decades in hospitality & service are the foundation on which she builds experiences. Her background in fashion merchandising, design & management means each event runs like a well oiled yet stylish machine.
Plant lover
Sucker for good lyrics
Coffee, chocolate, & hot sauce
Pisces
MARISSA CHAVEZ | EVENT ASSISTANT
With a background in fashion and bridal styling, Marissa loves all things wedding. Her eye for design and creative nature help her overcome any obstacle in order to achieve the overall vision.
Matcha latte lover
Fashionista
Beach bum
Pisces
ANNA SHANNON | LEAD PLANNER
What doesn't she do? With two decades of experience in the hospitality industry, Anna has seen a lot of things and is always eager to try something new! Lover of laughter and friend to all creatures (except the bitey ones), she approaches all things with a sense of serendipity and a can-do mentality. <3
Road-Tripper
Critter Collector
Happy Camper
Aries
GIANNA HANDEL | EVENT ASSISTANT
Gianna is passionate about creating unforgettable experiences; thriving on inspiring others through innovative design and relentless hard work. She can’t wait to turn your special moments into cherished memories! :)
#HardWorkPaysOff
Pinterest girly
Gemini
PRESCILLA FAJARDO | LEAD PLANNER
Creative & conscientious, she brings an artistic eye and thorough execution to every project. With a strong background in several craft mediums and experience with conventions, Prescilla can turn the chaotic into beautifully cohesive. Fiber Arts, Floral, Photography, you name it- she probably does it! .
Jill of all trades
Real life Shojo Character
Dog momma
Pisces
NADINE RALEY | EVENT ASSISTANT
Trending toward the thematic, dramatic and fantastic, Nadine adds ethereal whimsy to each event setting. With a professional touch developed from a background in interior design, fashion and event planning, she brings warmth and atmosphere to every space she enters. Hard working to boot.
Always in good lighting
Waterfalls & water feature on!
Taurus
DESIREE WILSON | EVENT ASSISTANT
A real goal getter-
Desiree’s background in fashion merchandising, non-profits and customer service has developed her into a socially conscious, creative problem solver. Level headed, patient and thoughtful, AND thinking on her toes, she’s got the drive to make it happen.
Thoughtful
Roller skate queen
Rom coms for life
Capricorn
JACOB HANDEL | EVENT ASSISTANT
ANDY CAREAGA |
EVENT ASSISTANT
Photographer and art gallery marketer by day, human of all trades by night. When it comes the creative, Andy has done it all. Community driven, conscientious and crafty, Andy speaks the language of energy, and brings a calm and creative positivity to every situation.
Nomadic by nature
Nonstop artist
Must love dogs
Pisces
ALEX SANCHEZ | EVENT ASSISTANT
A self proclaimed creative unicorn! From graphic design to event planning to photography, she does it all! Passionate about bringing ideas to life in fun & creative ways.
Foodie by Nature
Master of board games
Hit with a travel bug
Libra
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